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Articles :: Making money in your
sleep with Google AdSense
If your site generates traffic, you could be making money in your
sleep with Google AdSense.
(November 16, 2003 - Westchester County, NY) Google’s AdSense
program is free to web publishers – in fact, it’s better
than free, it pays you money.
Here’s how it works:
Google has advertisers who pay for traffic that Google sends to
their sites. Google needs a method for delivering this traffic, and
AdSense is Google’s way of paying you for that method.
Our client’s are making money without thinking about it – Google
AdSense can pay.
If you already have a web site that delivers useful, targeted information,
there are probably advertisers who would love to be on your site.
But banner ad sales are not very profitable, and the amount of time
and energy devoted to banner ad management can quickly make them
costly.
One answer for web site owners is to let Google do the selling for
you through their AdSense program. How much you earn will depend
on how many of your site visitors click through the Google Ads.
Case Study: We put Google AdSense on one of our
client sites that generates about 20,000 to 25,000 page views monthly.
Their
visitors
are served
Google
AdSense
Ads
on certain, specific pages of their site. They don’t want them
everywhere, and with Google AdSense they can pick and choose the
location and layout of the ads. Google determines what ads
to serve based on the content of the page that the ads appear on.
These ads are generating an average of over $400 a month
for this client, with absolutely no effort required.
If they choose to put the ads on more pages, they’d probably
make a lot more. And, as our client’s traffic grows, so do
the AdSense dollars. In addition to the very warm sales leads this
non-ecommerce site generates,
this “free” money is helping their site pay for
itself in just a few years. After
that, it’s all gravy.
The AdSense program is able to determine what each of your web pages
is about, and deliver ads that directly relate to it. Worried
about the competition’s ads showing up on your site? No problem – you
can block them.
AdSense is not for every site. But if you have an information resource
site that gets a decent amount of traffic, you could be earning extra
money from it.
For more information about Google AdSense and how it can make money
for you, you can contact us or find out more at https://www.google.com/adsense/
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